A New Era for Atlanta Hawks Broadcasts
In a nostalgic nod to their broadcasting history, the Atlanta Hawks are making a triumphant return to Peachtree TV after nearly three decades. Fans will once again be able to tune into local broadcasts of the Hawks' games, starting with the 2023-24 NBA season. This marks a significant shift in viewing options, opening up more opportunities for fans to engage with their favorite team.
Friday Night Hawks Fever on Peachtree TV
Starting January 12, 2024, Peachtree TV is set to air every Friday night Hawks game, bringing the excitement of live basketball directly to fans' living rooms. There is one exception: the March 8th game will not be broadcast on Peachtree TV. Instead, the channel will showcase the game against the New Orleans team on March 10. The partnership between the Hawks and Peachtree TV rekindles a relationship that began with WPCH from 1972 to 1994 and WANF from 1986 to 1993, stations that previously carried the Hawks' games.
The inaugural games under this new arrangement will receive special treatment, being simultaneously broadcast live on both Peachtree TV and WANF. This dual coverage ensures that fans have ample opportunity to catch the beginning of this new chapter in Hawks television broadcasting.
Expanding Access to Hawks Games
Peachtree TV's coverage extends beyond just over-the-airwaves accessibility. Live Hawks games will also be available through major cable and satellite services, as well as various Gray TV stations across Georgia and Alabama. This multi-platform approach guarantees that no matter where fans are or how they choose to watch, they'll have access to their beloved Hawks in action.
The Bally Sports Southeast production team, featuring luminaries such as Dominique Wilkins, Bob Rathbun, and Tabitha Turner, will provide expert commentary for the games. Additionally, Baillie Burmaster, the Sports Director from WANF, will bring her insights to the broadcasts, enhancing the viewing experience with professional analysis.
High-Stakes Matchups
The Hawks' Friday night schedule is filled with high-profile matchups, including games against formidable opponents like the Miami Heat, Dallas Mavericks, Phoenix Suns, and Philadelphia 76ers. These contests promise to deliver intense basketball action and keep fans on the edge of their seats throughout the season.
It's worth noting that Peachtree TV isn't new to basketball broadcasting; the station has been airing games of the College Park Skyhawks since 2019. This experience with basketball programming assures fans that the Hawks' games are in capable hands.
Recent Struggles on the Court
Despite the excitement surrounding the new broadcast deal, the Hawks have experienced recent challenges on the court. In a disappointing turn of events, the team squandered a significant lead against the Sacramento Kings, largely due to a lackluster performance in the second half. Key players Dejounte Murray and Bogdan Bogdanovic were unable to maintain their momentum, contributing only two and three points respectively after halftime.
The statistical downturn was stark, with the Hawks posting a field goal percentage of just 28.9 percent and a three-point success rate of a mere 21.7 percent during the latter half of the game. These figures highlight the need for improvement and adjustment as the season progresses.
Leadership Perspectives
Andrew Saltzman, an executive within the Hawks organization, expressed enthusiasm about the new broadcast arrangement. "It provides fans a new, complimentary way to view the games," said Saltzman. He continued to acknowledge the significance of the partnership, thanking Peachtree TV and Gray TV for their roles in bringing the Hawks back to broadcast television. Saltzman emphasized that this move would greatly benefit the Hawks' local fan base by providing greater accessibility to all fans.
Erik Schrader, another key figure in the partnership, echoed Saltzman's sentiments. He highlighted the potential to engage new audiences while catering to long-time supporters, suggesting that the broadcast deal opens doors for broader fan engagement.
On the coaching side, Quin Snyder stressed the importance of better execution and a collective approach moving forward. Clint Capela, a player known for his candid remarks, spoke of the team's frustration and emphasized the urgent need for a tactical shift if the Hawks are to bounce back from their recent on-court setbacks.
As the Atlanta Hawks gear up for the rest of the season with a renewed presence on Peachtree TV, fans can look forward to more accessible and engaging ways to follow their team. With a mix of seasoned commentary and promising matchups, the stage is set for an exciting continuation of